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Research
Defining the MMO Gamer - MMO Gamer Habits
Executive Overview
The MMO whitepaper provides insight into today’s MMO gamer habits, preferences and behaviors. Core, casual and free-to-play MMO gamer demographics and gaming behavior are explored. Overall, the research supports the conventional wisdom that Core gamers play the most volume, spend the most money, and are the most vocal MMO gamers. Casual MMO gamers are still surprisingly loyal and devoted to their game of choice, spending more than half of their gaming time playing MMOs. Finally, Free-to-Play gamers are found to be a subset of these groups, showing some surprisingly Core-like tendencies despite their preference for free games.
Please click on the button below to download our whitepaper research.
