Blizzard Entertainment has announced today that in only the first 24 hours of Diablo III's release, more than 3.5 million copies were sold - representing the biggest PC game launch in history. This number doesn't include those who received the game as part of the World of Warcraft Annual Pass Promotion, which tacks on another 1.2 million to those playing D3 on release day!
As of the first week since release the number grew already to 6.3 million, according to Blizzard's records. This doesn't even take into account Korean Internet game rooms, in which D3 is now the top-played game - accounting for 39% of gaming activity in these locations.
“We’re definitely thrilled that so many people around the world were excited to pick up their copy of Diablo III and jump in the moment it went live,” said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. “We also regret that our preparations were not enough to ensure everyone had a seamless experience when they did so. I want to reaffirm our commitment to make sure the millions of Diablo III players out there have a great experience with the game moving forward, and I also want to thank them for their ongoing support.”
“Regarding today’s announcement, we recognize that setting a new launch record is a big achievement,” Morhaime continued. “However, we’re especially proud of the gameplay feedback we’ve received from players worldwide. We’re pleased that Diablo III has lived up to players’ high expectations, and we’re looking forward to welcoming more players into Sanctuary in the days ahead.”